lunes, 13 de julio de 2020

FASHION / MODA: Louis Vuitton Men’s collection by Virgil Abloh ‘The adventures of Zoooom with friends’ Digital Paris Fashion Week, July 2020.


Por. Dr. Claudio Pompilio / SUROESTEonline_La Vie Charmant @cepq @SUROESTEonline

Info. Aura Marina Hernández / RR.PP Louis Vuitton en Venezuela @PR_BPS
Photo. Courtesy Louis Vuitton @LouisVuitton



This season’s story is somewhat This season’s story is somewhat unique and calls for a different unique and calls for a different kind of introduction. You see, a kind of introduction. You see, a motley crew of characters had ar-motley crew of characters had ar- rived in Paris, one unrulier than rived in Paris, one unrulier than the other. Zoooom with friends, the other. Zoooom with friends, they called them, for Zoooom was they called them, for Zoooom was their guide and time travelled their guide and time travelled fast in their pace. fast in their pace. 

Through the five days of fashion Through the five days of fashion week, the colourful rascals swept week, the colourful rascals swept through the city’s gilded salons, through the city’s gilded salons, went wild at Louis Vuitton, and went wild at Louis Vuitton, and cruised down the River Seine leav-cruised down the River Seine leav- ing behind them a rainbow trace ing behind them a rainbow trace transfixed across the Paris sky.transfixed across the Paris sky. “Sacrebleu!” cried the good folk “Sacrebleu!” cried the good folk of Paris as Zoooom with friends of Paris as Zoooom with friends turned tradition on its head, turned tradition on its head, painting the town and the hallowed painting the town and the hallowed halls of Asnières. But fright soon halls of Asnières. But fright soon turned to fondness, for unusual as turned to fondness, for unusual as they were, they brought only good they were, they brought only good intentions. intentions. 



In the age-old City of Lights, no In the age-old City of Lights, no stranger to the rebel, our colour-stranger to the rebel, our colour- ful characters loaded their Louis ful characters loaded their Louis Vuitton trunks with the finest fin-Vuitton trunks with the finest fineries they could find, boarded a eries they could find, boarded a barge and sailed into the sun, barge and sailed into the sun, which always rises in the East…which always rises in the East… 



And when they left, Paris felt And when they left, Paris felt a little empty. Where did Zoooom a little empty. Where did Zoooom with friends go? Would they ever with friends go? Would they ever return? Sure they would, but first return? Sure they would, but first they had a voyage to make. What they had a voyage to make. What you had witnessed here could be you had witnessed here could be the end of a particularly riotous the end of a particularly riotous story. But it wasn’t. It was the story. But it wasn’t. It was the beginning.beginning.









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